Great quotes

Week three of class we created news releases. I sent an email to my contact in week two with five questions concerning the event and it's headliners. 

Several days later I received the answer to my questions, however I realized the answers to two of the five questions could be found online. One question received an answer that was not relevant my topic, leaving me with only two usable quotes for my news release. 

This assignment reinforced the need for proper research. Good fact finding leads to thought provoking questions and relevant "pithy" quotes.

Describe this room...

This week, or really last week our class needed to write a one paragraph descrption of our classroom. Some of the descriptions were literal reflections of the room. Other descriptions of the room were and lyrical  and poetic. The exercise forced us to think critically and creatively about writing. 

When creating copy for an organization it is important that we remember to paint a picture with our words in a brief, professional and engaging way. 

Week One "...the story of a moment."

 The one thing I learned my first week of Advanced Media Writing was not new to me at all; nevertheless it made an impact on me.
"...the story of a moment," Professor Young said about using the active voice in writing. That caught my attention. Like many other writers, I have difficulty staying in the active voice. Passive voice is frowned upon, especially in media writing. I am not yet comfortable with grammar and spelling has never been one of my strong points. Active voice never appealed to me but the thought that each thing I report on, each feature, news release, announcement and blog entry I write is the story of a moment. One moment, from my point of view and described as objectively and as appealing as possible makes my writing seem unique, to me and to the reader. So that was my moment, in the last class of the day, relearning the basics of media writing and receiving one piece of the puzzle that finally made sense.